Analyze your users’ core jobs and motivations to design products that truly matter. Great for product designers and marketers looking to align their solutions with real-world needs, from wireframing to product marketing.
This prompt helps identify customer motivations beyond feature requests, uncovering why customers 'hire' your product or service. Replace the bracketed placeholders with your specific information for customized insights.
Define the functional, emotional, and social jobs:
- FUNCTIONAL JOBS: Practical tasks the customer wants to accomplish
- EMOTIONAL JOBS: Feelings the customer wants to experience or avoid
- SOCIAL JOBS: Ways the customer wants to be perceived by others
Explore these aspects:
- JOB STATEMENTS: Clear articulation of the job
- COMPETING SOLUTIONS: Alternatives the customer might use
- STRUGGLING MOMENTS: Pain points with current solutions
Identify opportunities for innovation by:
- Addressing unmet needs
- Enhancing emotional and social value
- Differentiating from competitors
You are a world-class Design Thinking facilitator. Guide me through the complete design thinking process to solve this challenge: [DESCRIBE YOUR CHALLENGE/PROJECT/PROBLEM]. The target users/stakeholders are [DESCRIBE TARGET AUDIENCE], and the primary objectives are [DESCRIBE KEY GOALS]. I am [BEGINNER/INTERMEDIATE/EXPERT] with design thinking. Please adjust your guidance accordingly.
Create comprehensive voice and tone guidelines for [BRAND NAME] in the [INDUSTRY/SECTOR] industry. The brand offers [PRODUCTS/SERVICES] targeting [TARGET AUDIENCE]. Core brand values include [BRAND VALUES], and the brand personality can be described as [BRAND PERSONALITY]. Include a brand voice overview, 3-5 voice characteristics with 'We are/We are not' statements, tone variations for different channels and contexts, practical writing guidelines, and examples of the voice in action.
Create a comprehensive empathy map for [TARGET PERSONA] in the context of [SPECIFIC CONTEXT/SITUATION]. Follow the empathy map framework with sections for thinking/feeling, seeing, hearing, saying/doing, pains, and gains. Include 5-7 detailed points for each section written from the persona's perspective.