https://abtest.design/

Stop guessing what to test and start running smarter A/B test examples with A/B Test Design. Built for product managers, marketers, and designers, this resource solves the challenge of conversion rate optimization by providing a curated gallery of real-world experiments from leading tech companies. Instead of relying on theory, you can see the exact changes brands like Netflix and Airbnb made to their UI and UX. This allows you to gather data-backed ideas for your own roadmap, understand what moves the needle, and build more effective hypotheses for your experiments. It's the essential inspiration library for any team focused on making incremental, impactful changes that drive user growth and revenue.


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